Witch Mother Remedy Kit

Authors

  • Racquel Affleck MacEwan University

Abstract

Everyone Knows Your Mother is A Witch is about a witchcraft trial with 71-year-old Katharina Kepler. This story is told through a modern point of view about one's identity being questioned. Katarina is a widow known for being in other's business, the success of her children, her herbal remedies, and for being questioned about witchcraft. The product is Witch Mother, a remedy kit representing Katharina helping those in need. Witch Mother is induced with natural ingredients. A story is told about an animal band in danger. These animals are represented by organic oils, named according to the particular struggle. These oils are used as a remedy and add a unique taste to the tea.

In this product design, each color and design have meaning. The tea kit is the color tan to represent periods of growth. Tan is a color representing neutrality, support and stability, which is the support of one's health. Turkish blue serves as a calming and nourishing feeling; red-orange is a vibrant color supporting the energy of the oil; and purple is an expression of evolution, the daily support it can bring to one’s body. Belda is a typeface that uses elegant strokes. The use of thick and thin stroke marks shows a hormonal contrast. The typeface A Day Without Sun is modern-time vintage hand-lettering, adding personality to the homemade remedies. Lastly, the octagon pattern throughout honors a journey; there are multiple sides and experiences. "That is what life is, a bunch of thorns and a berry."

Faculty Mentor: Constanza Pacher 

Published

2023-08-25